Leading, mentoring, and inspiring a team of creatives (designers, copywriters, content strategists, videographers, etc.) within the Nespresso Global Studio.

• Centralised Hub: Dedicated internal WPP agency responsible for developing and producing content that can be localised and deployed across Nespresso's various markets worldwide.

• Pioneering AI Solutions: This is the most exciting and forward-thinking aspect:

  • Generative AI:  Implementing AI tools for generating copy, image concepts, video scripts, or even entire visual assets

  • Social-First Content: